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Tracardi
Overview :
Tracardi is an open-source customer data platform that empowers you to engage with customers and amplify sales through automated digital experiences. It helps you connect customer data from various touchpoints, providing valuable insights to improve the overall customer journey. By automating personalized messaging and targeted marketing campaigns, you can increase customer engagement and retention. Tracardi offers a comprehensive customer database accessible to other systems for analyzing, tracking, and managing customer interactions. It supports data collection from multiple channels, provides real-time customer interaction insights, and allows for the triggering of various actions based on events.
Target Users :
Tracardi is ideal for businesses looking to enhance customer engagement and boost sales performance. It enables the creation of personalized customer journeys, anticipates customers' next steps, and integrates with other systems to drive revenue growth.
Features
Creates a comprehensive customer database to track and manage customer interactions
Collects data from various channels, including mobile, web, and IoT
Automates personalized messaging and targeted marketing campaigns
Triggers various actions based on events
Integrates with external systems such as social media, SaaS, and AI
Enables extension and execution without requiring coding
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