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Dazzle
Overview :
Dazzle is an AI-driven PR platform designed to help PR professionals discover journalists, media, and podcast opportunities, as well as access publication profiles and journalist details through artificial intelligence technology. It provides real-time data to identify the journalists, publications, and podcasts most likely to share your story, along with all necessary intelligence including contact information, journalist specialties, publication details, and article summaries. Developed by award-winning PR veterans and AI specialists, Dazzle is tailored to streamline PR workflows, enhance efficiency, reduce research time, and emphasize building media relationships and securing coverage. Dazzle offers flexible monthly pricing to meet diverse client needs.
Target Users :
Dazzle's target audience includes PR professionals, brands, and agencies. It is ideal for them as it streamlines media research and outreach through AI technology, enabling them to effectively target their audience, save time, and increase the likelihood of securing top-tier coverage.
Features
Media List Management: Build targeted media lists and collaborate with your team.
Journalist Search: Find the journalists and publications most likely to share your story based on real-time data.
Publication Profile Access: Obtain journalists' contact information, specialties, and publication details.
Podcast Opportunity Discovery: Discover podcast opportunities that align with your brand story.
Personalized Recommendations: Dazzle AI assistant recommends additional journalists based on user needs.
Smart Media Lists: Collaborate with your team to keep data up-to-date and access AI-driven recommendations.
Time Savings: Automate research processes to reduce the time PR professionals spend on research, increasing efficiency.
How to Use
1. Visit the Dazzle official website and register for an account.
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2. After logging in, create or join a team to begin building a media list.
3. Use the Dazzle AI assistant to search for journalists and publications based on story content recommendations.
4. Review detailed information about journalists, including contact details and areas of expertise, for customized outreach.
5. Utilize Dazzle's intelligent recommendations to expand your media list.
6. Collaborate with team members to share and update the media list.
7. Use Dazzle's insights to find the perfect story angles and craft compelling promotional copy.
8. Confidently reach out to target media through the Dazzle platform.
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