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Coldreach
Overview :
Coldreach is an AI-driven sales tool supported by Y Combinator, focused on assisting sales teams in identifying potential clients by deeply researching over 70 million accounts to capture customized buying signals in real-time. It helps sales teams understand why customers are ready to buy through evidence-based recommendations, saving time on manual research and improving sales efficiency.
Target Users :
Coldreach is aimed at sales teams and market analysts, particularly professionals seeking to enhance sales efficiency and accuracy through technology. It is suitable for salespeople who need to quickly identify and engage potential clients, as well as teams looking to optimize their sales strategies through data analysis.
Use Cases
Allison Cunningham, a Senior SDR at Instawork, found the best accounts through Coldreach, resulting in numerous high-quality presentations.
Matt Reubendale, VP of Growth at JustiFi, saves 40 hours a week on account research with Coldreach.
Clients using Coldreach identify and engage potential clients through custom signals, such as job descriptions and employee dynamics.
Features
Customizable buying signal definitions and real-time research on over 70 million accounts.
100% customizable, from data sources to AI research methodologies.
AI insights providing evidence of product demand, summarizing key insights and suggesting the correct communication strategies.
Opportunity alerts for market/target lists via preferred channels.
Integrates with CRM or other tech stacks, allowing better lead identification without changing workflows.
Client testimonials proving its effectiveness, such as reduced account research time and improved presentation quality.
Provides custom signals like job vacancies, news updates, and company website changes.
How to Use
Visit the Coldreach website and register for an account.
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Define the buying signals you are interested in, such as job vacancies, company news, etc.
Based on your custom signals, Coldreach will provide a list of targeted accounts.
Utilize AI insights to understand why these accounts need your products and receive communication suggestions.
Sync Coldreach data with your CRM or other tech stack using its integration feature.
Set up alerts to receive real-time market opportunity updates via Slack, Email, and other channels.
Develop and execute sales strategies based on AI suggestions to enhance the efficiency of contacting potential clients.
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